"Measure body-shop website inquiries through accepted repair orders"
"Source","https://bluefinchadvisors.com/blog/measure-body-shop-website-inquiries-through-accepted-repair-orders"
"Basis","This planning scenario uses the values entered. It is not an industry benchmark or a quote."

"Inputs","Value","Unit"
"Unique website inquiries","50","number"
"Inquiries with recorded customer contact","40","number"
"Contacted inquiries with an issued estimate","30","number"
"Estimated inquiries with an accepted repair order","18","number"
"Accepted orders with recorded completion","14","number"

"Results","Value","Unit"
"Recorded contact coverage","80","percent"
"Estimate-to-order acceptance","60","percent"
"Accepted-order completion share","77.77777777777779","percent"

"Calculation detail","Value","Unit"
"Contact-to-estimate share","75","percent"
"Inquiries without recorded contact","10","number"
"Contacted inquiries without an estimate","10","number"
"Estimates without an accepted order","12","number"
"Accepted orders without recorded completion","4","number"

"Assumptions"
"Keep one linked inquiry cohort and observation date."
"Count each inquiry once at each reached stage."
"Accepted orders require actual decision records, not clicks or proposed dates."
"A missing later stage can be pending rather than a confirmed loss."

"Result notes"
"No CRM update or repair authorization is performed."
"The worksheet establishes no revenue, claim settlement or causal website improvement."
"Unavailable denominators remain unavailable."

"Sources"
"FTC: Repair estimates, records and written warranty terms","https://consumer.ftc.gov/articles/auto-repair-basics"
"HubSpot: Task owners, due dates and associated records","https://knowledge.hubspot.com/tasks/create-tasks"
"BlueFinch: Evidence-backed website audit scope","https://bluefinchadvisors.com/toolbox/website-audit"