"Before estimating growth, connect one channel to completed inquiries" "Source","https://bluefinchadvisors.com/blog/profit-leak-scanner-channel-outcome-baseline" "Basis","User-entered planning records. Filled fields do not establish completion, approval or compliance." "Channel and period","Traffic metric definition","Completed action definition","Qualified inquiry evidence","Accepted outcome evidence","Unknown attribution","Missing required fields" "Illustrative: one referral source; one month","100 visits, invented example","Completed form, not button click","6 qualified inquiries, invented example","3 accepted jobs, invented example","Some origins unknown","None" "Use this worksheet" "The starting row is fictional and is not merchant evidence. Replace it with your verified internal record. Blank fields remain unresolved." "Keep Yes, No, Not sure and Not applicable distinct. A reported answer is not an independent BlueFinch verification." "Record one bounded check or decision per row. Add evidence dates and use unknown rather than zero when a value is unavailable." "Do not enter card data, account credentials, customer information or private financial documents. Use internal reference codes." "Filled fields do not establish completion, compliance, profitability or a revenue opportunity. Verify the actual acceptance result." "Export deliberately to approved business storage. Browser edits are cleared on reload." "Sources" "BlueFinch Advisors: Profit Leak Scanner methodology","https://bluefinchadvisors.com/tools/profit-leak-scanner" "Google Business Profile: performance definitions","https://support.google.com/business/answer/9918094?hl=en" "Google Search Central: helpful, reliable content","https://developers.google.com/search/docs/fundamentals/creating-helpful-content" "U.S. Small Business Administration: managing finances and cost-benefit analysis","https://www.sba.gov/counseling/manage-your-business/#manage-your-finances"